Being a sustainability seeker means constantly looking for brands that actually deliver on their promises. But the tsunami of the increasing number of labels doesn’t make it easier. Greenwashing is still a growing problem. Looking at commercials today, it seems that every company has sustainability on its mind. But do they really? Even though we have industry labels and certifications such as B Corp, it’s still difficult to take companies on their word. They make promises and claims on going green and sustainable but don’t deliver as such. We get enough of that from our world leaders.
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